Neo Advertising SA is a Swiss company specialized in Out-Of-Home Advertising. As a pioneer in digital solutions, the company began its development by implementing Switzerland’s first digital displays in shopping centres and then, by extension, in other locations such as exhibition centres, points of sale and business centres. With one of the strongest growth rates in the media sector in recent years, the company is now the 3rd largest player on the outdoor advertising market, operating in all display formats (classic, digital, event, megaposter) in all key areas (mobility, consumption, living spaces).
Its mission is to help brands stand out in their use of Out-of-Home Advertising by helping them to follow all their marketing targets in all their travels, in different communication contexts with more engaging solutions: digital, dynamic, interactive, programmatic, emotional, spectacular, experiential and exclusive.
2003
Creation
Created in September 2003, the company installs its first digital screens in shopping malls
2011
Interactive Totem
First company to develop and offer interactive digital totem in shopping malls. We offer an interface specific to the centers, giving access to a wide range of services
2015
Geneva Airport
Winner of the exclusive advertising concession for Geneva Airport for the next 8 years
2017
Geneva City
Entry into the OOH market with the winning of the public domain concession of the City of Geneva (more than 3,000 advertising display)
2017
Sustainability
Concerned about the environment and its ecological footprint, the company is the 1st outdoor advertising company to be eco-certified.
2018
Zurich & Winterthur
Development on the public domain with the winning of the exclusive concession of Winterthur and several advertising display packages in Zurich
2018
Tamedia
Capital consolidation with Tamedia group
